Lemon #109. Innovating in costs

Lemon #109. Innovating in While Reading “Costovation” from Stephen Wunker & Jennifer Luo Law, we learned about how to innovate in costs.  Costovation is a type of innovation that significantly compresses costs while still wowing customers. It is about meeting or exceeding customer expectations with …

Lemon #108. Principles of product strategy

Lemon #108. Principles of strategy While reading ‘Inspired’ from Marty Cagan, we learned about the principles of product strategy. Marty Cagan says: Good product strategies have these five principles in common:  Focus on one target market or persona at a time. Don’t try to please …

Lemon #107. Why shocking rules work to set a business culture

Lemon #107. Why shocking rules work to set a While reading ‘What you do is who you are’ from Ben Horowitz, we learned why shocking rules work to create a business culture. Ben Horowitz says: Here are the rules for writing a rule so powerful …

Lemon #106. The key to creating a business culture

Lemon #106. The key to creating a While reading ‘What you do is who you are’ from Ben Horowitz, we learned about the key to creating a business culture. Ben Horowitz says: Defining a business culture is really difficult. Here are some questions that helped:  …

Lemon #105. Product vision & product strategy

Lemon #105. Product vision & While reading ‘Inspired’ from Marty Cagan, we learned about product vision & product strategy. Marty Cagan says:  The product vision describes the future we are trying to create, typically somewhere between two and five years out.  Its primary purpose is …

Lemon #104. Why product roadmaps don’t work

Lemon #104. Why don’t work While reading ‘Inspired’ from Marty Cagan, we learned why product roadmaps don’t work. Marty Cagan says:  Even with the best of intentions, product roadmaps typically lead to very poor business results.  The first inconvenient truth is that at least half …

Lemon #103. Why does everybody hate salespeople?

Lemon #103. Why does everybody salespeople? While reading ‘Outbound Sales, No Fluff’ from Rex Biberston & Ryan Reisert, we learned why everybody hates salespeople. They say: You’ve seen salespeople portrayed in movies and television. Think Glengarry Glen Ross, Wolf of Wall Street.  The first lesson …

Lemon #102. How to create mini-CEOs

Lemon #102. How to create While reading ‘CEOFlow’ from Aaron Ross, we learned about the the importance of creating self-managing systems with your employees. Aaron Ross says: When a group grows past 8-10 people, it is easy to begin losing that intimate, small team feel. …

Lemon #101. The key of acquisition

Lemon #101. The of acquisition While Reading “Growth Hacking” from Luis Díaz del Dedo we learned that there are multiple acquisition channels, but it is worth it only once we have our funnel optimized, and that virality plays a great role in acquisition. There are …

Lemon #100. Use pull management to better serve your people

Lemon #100. Use pull management to better your people While reading ‘CEOFlow’ from Aaron Ross, we learned about how to use pull management to better serve your people. Aaron Ross says: Here’s how you can begin using Pull Management to help your salespeople become more …